Connecting with Like-Minded Souls: Our journey toward sustainable footwear
As a new children's footwear brand, every step counts. At the beginning of this year, we took a bold leap forward by showcasing our unique designs in The Big Small Show at Playtime Paris. For a young brand like ours, trade shows are a chance to display our products. They’re an opportunity to connect, learn and grow. Here is what our interaction with the Children’s Footwear market told us:
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The Power of Sustainable Footwear: A Shared Vision
Walking into Playtime Paris, we knew there would be people who cared about sustainability, but we were truly amazed by the number of individuals and brands who are just as passionate as we are about making a positive impact. From designers, footwear buyers and consumers, everyone we met shared a common mission: to reduce the environmental footprint of the footwear industry and take a sweet step to a more sustainable future.
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Being Sustainable Will Never Go Out of Fashion
What was clear during our time at Playtime Paris is that this is more than just business - it’s a movement. Sustainability is no longer a trend; it’s a necessity. The conversations we experience will influence the direction of our brand as we move forward. We’re inspired to further innovate our designs, use more sustainable materials, and continually educate our community on the importance of making eco-conscious choices.
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Consumers Who Care About What They Wear
It wasn’t just other brands we connected with, it was the people attending the trade show. Many of them were conscious shoppers, committed to reducing their environmental impact by choosing products that align with their values.
One parent told us how she’d been searching for a brand that her little ones would love that combines eco-friendly materials with comfort and style. Knowing that people are actively seeking sustainable alternatives and eager to support brands that prioritise the planet, we are excited to launch Amigos Footwear in SS26 to the industry.